There are two goals in SEO copywriting; search enging rankings and the marketing message. Writing compelling content that responds to keyword queries is the key to online success.
One of the ranking factors that Google and Yahoo have talked about at industry conferences is the rule of 'Current and Relavent". So, the content and the supporting metas and attributes need to give a focused and congruent message, both to the search bot and more importantly to the human visitor.
Good content writing is, by far, the most important factor in gaining rankings for a webpage. Different pages on a websits should rank for different keywords, making the overall site rank for many of your most important keywords.
We are experts in developing creative and compelling content. Call us to disucss your project.